The Arts of Bringing Beers to a Party
I went to a house warming party with one of the best friends of mine, Kevin, last Friday night. To be honestly, I have attended this kind of event for quite a long time ever since I got married. However, I still find it interesting by observating the people and the whole things happened in the party.

The first thing I noticed is the "Beer in party theory", which I have same sort of data supported by many focus group discussions and researches when I was working on the pitching toward a beer client before. For the most of the cases, people brought beer with them entering the party. The quality and quantity of beer they brought in is usually reverse to each other. The better, or let's say, expensive, the beer, the less amount they tend to buy. What��s more, most people tend to buy the cheapest beer for the most volume. Agree?

If, for some limited case you happened to be in the good mood to share some premium taste with your friends, you showed up with some better, expensive, beer for the party. However, you sometimes end up with having the first beer invited by the host with the no-body-care cheap beer and realized all your decent beers are all immediately "appreciated" by the other people in the party after you finish you first beer. Look around at those people who are drinking your "decent beers", and they seems much enjoyed as they just happened to pick up your beers in-purposely.

So the conclusion is, people do tell the difference of good beers and ordinary beers. Next time when you go for a home party, remember to have your first drink from what you brought to. Otherwise, you'd better carry a mini refrigerator with a lock with you for a party.

Friendship over a bottle of good beer? It's not just a funny scene in beer advertising trying to tell you how great their beer is but may be true in the real world.
 Posted by Hello